WEBSITE INSIGHTS
Keep your website consistent and professional
A consistent website makes information easier to read and gives visitors a clearer picture of your business.
Originally published 2012-06-02 · Updated October 2026
Use a consistent visual style
Apply your existing logo, colours, type and imagery consistently. Give text enough space and make headings easy to distinguish.
Check the details
Proofread important pages, check links and keep contact information up to date. Ask someone outside the project to read the site before it goes live.