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Are you telling overdog or underdog stories?

I attended a function recently and was introduced to a guy I hadn’t met before. He asked me what I did, and then cut me short and proceeded to spend 20 minutes telling me all about his wonderful life. How well his business was doing, his six-figure income that was...

Felix Baumgartner didn’t feel a thing

On the 14th of October 2012 Austrian daredevil Felix Baumgartner became the first skydiver to complete a free fall jump from the stratosphere back to earth. He used a helium balloon to ascend to an incredible 39km above the earth. On his descent he reached an...

Sweet and Salty Stories

I’m not a big popcorn eater but I do have a weakness for Sweet and Salty popcorn made by Sweet As Popcorn in Raglan, NZ. There’s something about the contrast of sweet and salty flavours and the way that they interact with my palate that I find intriguing and...

Forget storytelling and start storymaking!

Imagine for a moment, that you have invented something totally novel that will revolutionise the world. Your ‘Aha!’ moment has arrived. You can’t believe no one has thought of this thing! It’s going to be fantastic and life-changing! You spend months building the...

What can content marketers learn from Dr Seuss?

Dr Seuss, one of the world’s greatest storytellers, can teach us Thing One and Thing Two about inspired story-driven content marketing. “If you never did, you should. These things are fun and fun is good.” Don’t be afraid to try something new – it might be FUN....

Are customer stories the new case studies?

Content is the single most cost-effective way to project to the world who you are and what you do. So why are we still using boring old case studies as a means to propel business? We are evolutionarily wired for stories. Reading stories releases neurochemicals that...

Are you telling your story or leaving it to chance?

You’re telling a story whether you know it or not. It’s been said time and time again that we are wired for stories. From cavemen drawing on walls to stories passed verbally from generation to generation, it’s simply in our genes. Our brains like to process...

Has your content marketing lost the plot?

There are seven model plots on which all storytelling is based. Are you using one to tell an effective story?  No matter where we are from, we have shared points across cultures and histories that wire us to respond to one of seven basic plotlines. Using these...

How to elevate your content with storytelling

We all know that wading through the multitude of content on the internet can be tedious and mind-numbing. It is a crowded, noisy place. In the age where content is king, where facts are not enough to engage customers, how do you catch interest?...

Web design trends in 2018 – New Zealand

Web design is constantly changing from year to year. Here are some trends that are making it big in 2018. Hand-Drawn Fonts Just look on Instagram to see how viral custom hand-drawn fonts are becoming in recent months. These unique typefaces add character and charm as...

Custom web development

 

Crafting visually stunning, memorable experiences for your website using various platforms, to achieve the exact look your after.

Magento

Magento is a platform that works with businesses and sellers in order to get their products to the masses in the most flexible ways. They work with big businesses and small businesses to get their products out there and easily sold and bought by customers. It’s based on an open source platform and works with over 150,000 developers and over 300 highly trained solution partners they can help increase sales. This is currently ranked as the number one e-commerce platform.

PHP

PHP (PHP: Hypertext Preprocessor) is a commonly used and understood scripting language that works for web development as well as HTML. It works for newbies to the coding arena as well as offers a lot of potential for advanced coders and programmers as well.

You can also use procedural programming of object-oriented programming (OOP) or a combination of the two. If you are a programmer this will be important to you.

Codeigniter

Originally the brainchild of EllisLab it was granted ownership to the British Columbia Institue of Technology and it is now a tool to help create and teach up and coming developers. It provides tutorials and teaching to help learn to code correctly. 

CodeIgniter is an open-source software rapid development web framework, for use in building dynamic web sites with PHP

SilverStripe

SilverStripe is a free and open source Content Management System (CMS) that allows users to update website while still having them look professional. Users can make changes by dragging and dropping, having add-ons, and if you don’t like changes you can restore them. Coders can use whatever language they choose such as HTML, CSS and/or Javascript  which gives a great freedom to the user.

WordPress

A place where most people come to build their free websites or blogs. Easy to use interfaces make it simple for even the truest beginner to use. They offer thousands of themes for every budget as well as for every idea.

Easily one of the most recognisable blog hosting sites around, it’s a great place to start..

WordPress

A place where most people come to build their free websites or blogs. Easy to use interfaces make it simple for even the truest beginner to use. They offer thousands of themes for every budget as well as for every idea.

Easily one of the most recognisable blog hosting sites around, it’s a great place to start..

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