WEBSITE INSIGHTS

A straightforward website design process

A website project starts with a conversation about the business, its audience and what the site needs to do.

Originally published 2023-04-10 · Updated October 2026

Plan the pages

Discuss the information visitors need, the pages that will provide it and the brand elements already in use. Agree on the content and responsibilities.

Design and review

Bring the structure, content and design together, then review them with the people responsible for the business. Check how the pages work on different screens.

Prepare to launch

Test links, forms and contact details. Plan the domain, hosting and any redirects from the previous site before switching it over.

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