WEBSITE INSIGHTS
When might your website need a makeover?
A website makeover can be useful when your current site no longer reflects the business or makes common tasks difficult.
Originally published 2022-11-02 · Updated October 2026
Review what is not working
Look for outdated services, confusing navigation, hard-to-read pages and contact details that need updating. Ask customers and staff what they struggle to find.
Keep useful material
Identify pages, images and links worth retaining. Plan redirects for URLs that will change so visitors and search engines can find the closest relevant page.
Agree on priorities
A makeover can range from improving a few pages to a broader rebuild. Decide what needs to change before choosing the approach.