Designing a custom WordPress website has many advantages

by | Web Design, Website Tips, WordPress Development

Most blogs and mainstream websites use WordPress as their CMS. This CMS is used by 43% of all websites on the internet. WordPress is an excellent platform for custom website design. You do not need coding skills to host your website on WordPress; you can use free or premium themes and plugins.  With WordPress, you can achieve a mobile-first design, improve site speed, and optimize SEO. You can design your website with our web design agency in Auckland and Tauranga, New Zealand and include Core Web Vitals and Lighthouse Google algorithm updates for your website to rank higher in search engines.

A faster website

Keeping up with search engine practices will ensure speed on WordPress. A fast website can be achieved with careful consideration. A faster site results in higher rankings in the SRPS, improved user experience, and a lower bounce rate. These common issues should be considered when coding your website for speed, lighthouse algorithm check, and core web vitals:

  • Data movement speed is measured by the latency of the Internet connection. In order to ensure remote access across continents when hosting a custom WordPress website design, you need a minimum network latency of 200ms. The premium hosting options offered by Google Cloud Platform or shared hosting companies that reside on it are therefore advisable. As they are directly hosted on Google’s servers, you will not experience any problems with high traffic because they have a higher internet connection latency.

  • Leanness – As you continue building your custom WordPress web design, you will likely add more plugins and themes. WordPress makes it possible to profile your plugins and monitor how they affect your website, and you can select them appropriately depending on your needs.

  • A custom WordPress website design must include database tables. Make sure it’s clean, and you can use tools like WP-Optimize, which is an excellent alternative to phpMyAdmin. As a result, your custom WordPress website design will perform faster thanks to better database optimization.

  • A free and a premium server hosting option is available for WordPress. On the same platform, you can also use Google Cloud Platform, Siteground, and KInsta depending on your needs. Most major websites use WPEngine in order to achieve maximum performance.

  • If you frequently deal with websites or computers, you’ve probably heard a lot about cache. If you are unclear about its meaning, it is essentially the memory that stores temporary data on your custom WordPress website. WP-Rocket, WP Total Cache, or WP Super Cache are three of the plugins that WordPress provides to handle your cache. A fast WordPress web design depends on managing your cache.

  • WordPress websites can use the HTTP/2 protocol for security and encryption needs. An SQL injection attack can cause your database to experience downtime and data breaches, for example, as interception of your site can slow down processes.

Fully matching your brand guidelines

Building a website that matches your brand fully is crucial for building brand awareness and building trust between you and your visitors. Because WordPress is highly flexible, you have a lot of room to express your creativity. Themes are available for WordPress, but creating your own from scratch is the best way to fully match your brand guidelines. Having a matching website for your brand is essential for your business.

The cost of building your own WordPress theme can reach $100,000. Getting a similar function at a lower price is still possible if you are looking for simple options, but it is not ideal for enterprise environments, and it is more typical of startups and small businesses. It is easy to integrate WordPress themes with your brand, and they are highly customizable, such as colors and fonts.

Unlimited flexibility

People choose platforms for their custom websites based on freedom. Developing themes and plugins for millions of users on open source web building platforms like WordPress provides greater flexibility. WordPress currently controls more than 40% of all websites online, demonstrating how many people prefer the platform because of its flexibility to customise their websites. In order to make WordPress as easy to use as possible, both coders and non-coders participate in building it. In this regard, it is imperative to complement the most effective platforms with tools that enable flexibility without sacrificing performance.

The Framework for WordPress is the most flexible platform available for custom web design. It gives users and coders as much information as possible to design websites to fit their needs. As a beginner, you will not have much trouble navigating it because of its adjustability. It is an exceptional alternative to more rigid platforms such as Blogger, Squarespace, Weebly, and Wix, which cause slow site speed and an inability to achieve superior design aesthetics. You can easily customise your website on WordPress Framework; hence, it is a no-brainer in decision-making regarding the best platform for your needs.

Complete control over your site

It is best to leave this type of job to professionals since beginners will have difficulty customizing their websites on WordPress. In contrast, if you want a more professional web design that fits your brand, WordPress Framework gives you both: managing content and having full control over SEO. Customization features on WordPress, such as plugins, allow you to add features like schedulers, invoices, contact forms, and payment gateways. A lot of people are surprised to learn that WordPress has its own eCommerce platform, WooCommerce.

The WordPress platform is so flexible that you can migrate between hosts easily if you run into security problems, inflexibility, price changes, or preferences change. As it provides cloud support for your data during migration, nothing about your custom WordPress web design will change. Therefore, you do not have to download and reupload your custom features.

When it comes to WordPress website design, however, coding is essential. The ability to code your own themes and plugins requires knowledge of CSS, HTML, and PHP (which is the language used by WordPress). A hosting provider’s dashboard can also provide more customization options, which will give you more control. If you don’t have prior knowledge or if the part is handled professionally, then it can be risky because it may affect the whole site’s functionality.

Reduced plugin maintenance

Little work is required regarding maintenance, and you only need to perform tasks such as:

  • Updating,

  • Deactivating, and

  • Replacing.

A website owner must stay vigilant and update plugins as soon as possible when plugin vendors release new versions with security upgrades. Keeping your website safe from cyberattacks should be a top priority, and WordPress provides easy plugin upgrading.

You can deactivate plugins on WordPress that aren’t being used or are outdated. Deactivated plugins should also be updated since they are a potential exploit for cyber-attackers, and the same applies to themes. Deactivating and updating plugins takes less time and effort than developing them from scratch. It’s a security risk to have too many deactivated plugins, so you should delete them as soon as possible, as they can escape your mind.


You should look no further than WordPress Framework if you are looking to redesign or build a website, since it offers numerous advantages that are ideal for sophisticated businesses that depend heavily on search engine traffic. WordPress websites have never been easier to customise. A website-building platform like Divi and the WordPress Framework is more flexible and more controllable than most other platforms. You get unmatched support as you spend little time maintaining your plugins, and upgrades are a click away, with constant security updates provided by Automatic, a large enterprise running WordPress. We can help you build your next custom WordPress website. Get in touch today.

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