WEBSITE INSIGHTS
Good user interface design for websites
A website interface is the collection of pages, menus and controls people use to find information and take action.
Originally published 2023-03-08 · Updated October 2026
Make choices clear
Use familiar labels, a consistent navigation structure and headings that describe what is on each page. Give important actions enough visual emphasis.
Design for different people and screens
Use readable type, adequate contrast and controls that work with a keyboard as well as a pointer or touch screen. Check the layout on mobile and desktop.
Review real tasks
Ask someone unfamiliar with the site to find a service or contact the business. Their questions and hesitation can reveal what needs clarification.