Austin Digital and the WordPress CMS

WordPress is one of the most popular content management systems in the world, and for good reason. It’s easy to use, flexible, and can be customized to fit any business needs. If you’re looking to host your WordPress site, there are many hosting providers to choose from. However, one company that stands out is Austin Digital. In this article, we’ll explore the advantages of using WordPress with Austin Digital.


Austin Digital is a company that specializes in WordPress hosting. They have a team of experts who know everything there is to know about WordPress. They can help you with everything from setting up your site to customizing your hosting plan. With their expertise, you can rest assured that your site is in good hands.


One of the biggest advantages of using Austin Digital for WordPress hosting is security. Austin Digital takes security very seriously and offers a range of security features to protect your site. They offer automatic backups, malware scanning, and daily updates. They also use WPEngine as their hosting provider, which is known for its top-notch security features. With Austin Digital, you can rest assured that your site is safe from hackers and other threats.


Every business is different, and Austin Digital understands that. They offer a range of hosting plans that can be customized to fit your business needs. This means you can get the features you need without paying for things you don’t. They also offer custom SSL certificates, CDN integration, and more. With Austin Digital, you can tailor your hosting plan to fit your exact needs.


Another advantage of using Austin Digital for WordPress hosting is support. They offer 24/7 support via phone, email, or live chat. This means you can get help whenever you need it, no matter what time it is. They also offer a knowledge base with articles and tutorials to help you with common issues. With their top-notch support, you can rest assured that any issues will be resolved quickly.


Austin Digital uses WPEngine as their hosting provider, which is optimized for WordPress performance. This means your site will load faster, which is important for user experience and SEO. They also offer a global CDN, which helps improve your site’s speed and performance for visitors around the world. With Austin Digital, you can rest assured that your site will perform at its best.


As your business grows, your website needs may change. Austin Digital understands this and offers scalable hosting plans. This means you can start with a smaller plan and upgrade as your traffic and needs grow. They also offer developer tools like Git integration and SSH access, which can help you scale your site more easily. With Austin Digital, you can scale your site without having to switch hosting providers.


Finally, Austin Digital offers competitive pricing for their hosting plans. While WPEngine is a premium hosting provider, Austin Digital’s pricing is affordable for businesses of all sizes. This means you can get the benefits of managed WordPress hosting without breaking the bank.

In conclusion, there are many advantages to using WordPress with Austin Digital. With their expertise, security features, customization options, support, performance, scalability, and pricing, you can rest assured that your site is in good hands. If you’re looking for a reliable WordPress hosting provider, Austin Digital is an excellent choice.

Austin Digital and our hosting service

WordPress is one of the most popular content management systems (CMS) out there, powering millions of websites across the globe. When it comes to hosting a WordPress site, there are many hosting providers to choose from, but not all of them are created equal. One company that stands out in the WordPress hosting space is Austin Digital, which specializes in using WPEngine as its hosting provider. In this article, we’ll explore why hosting your WordPress site with Austin Digital and WPEngine is a great choice for businesses of all sizes.

First, let’s talk about what WPEngine is and what it offers. WPEngine is a managed WordPress hosting provider that offers a wide range of features and benefits to its customers. Some of the key benefits of using WPEngine include:

  1. Managed hosting: With WPEngine, you don’t have to worry about managing your WordPress site on your own. WPEngine takes care of everything, from updates to security, so you can focus on growing your business.
  2. Performance: WPEngine is built specifically for WordPress, which means it’s optimized for speed and performance. This translates to faster load times and a better user experience for your visitors.
  3. Security: Security is a top priority for WPEngine, and they offer a range of features to keep your site safe, including automatic updates, daily backups, and malware scanning.
  4. Scalability: WPEngine is built to handle sites of all sizes, from small blogs to large ecommerce sites with high traffic volumes. This means you can start small and grow your site as your business grows.

Now, let’s talk about why hosting your WordPress site with Austin Digital is a great choice. Here are some of the key benefits of working with this company:

  1. Expertise: Austin Digital specializes in WordPress hosting and has extensive experience working with WPEngine. This means they have the knowledge and expertise to help you get the most out of your WordPress site.
  2. Customization: While WPEngine offers a lot of features out of the box, Austin Digital can help you customize your hosting plan to meet your specific needs. This includes things like custom SSL certificates, CDN integration, and more.
  3. Support: Austin Digital offers top-notch support to its customers, with 24/7 support available via phone, email, or live chat. This means you can get help whenever you need it, no matter what time it is.
  4. Pricing: While WPEngine is a premium hosting provider, Austin Digital offers competitive pricing for its hosting plans. This means you can get the benefits of managed WordPress hosting without breaking the bank.

In addition to these benefits, hosting your WordPress site with Austin Digital and WPEngine comes with a range of other perks. For example, you’ll get access to advanced analytics and reporting tools, as well as developer tools like Git integration and SSH access. You’ll also be able to take advantage of WPEngine’s global CDN, which helps improve your site’s speed and performance for visitors around the world.

So, how do you get started with hosting your WordPress site with Austin Digital and WPEngine? The process is simple. First, you’ll need to sign up for a hosting plan with Austin Digital. They offer a range of plans to choose from, depending on your needs and budget. Once you’ve signed up, Austin Digital will work with you to customize your hosting plan and get your WordPress site up and running on the WPEngine platform.

Overall, hosting your WordPress site with Austin Digital and WPEngine is a smart choice for businesses of all sizes. With managed hosting, top-notch security, and expert support, you can rest assured that your site is in good hands. Plus, with advanced features and customization options, you can tailor your hosting plan to

WooCommerce: How Does It Work?

There is no charge for WooCommerce. An ecommerce store can be created on a WordPress website. The functions on your WordPress site are fully compatible with WooCommerce. Having an e-commerce WordPress site allows you to sell products, set up a shopping cart, and check out. Let’s take a look at how WooCommerce is installed now that we’ve covered how WooCommerce works.

WooCommerce is one of the most popular e-commerce plugins out there, but why is it worth choosing over another? Basically, WooCommerce is a WordPress plugin that offers site owners unparalleled compatibility, flexibility, and ease of use. But before we get into the benefits of WooCommerce, let’s take a closer look at what it has to offer. The following are ten reasons why you should consider using WooCommerce as your online store platform.

1. Pricing for WooCommerce

Price is likely to be a major consideration for a new retailer when choosing a platform. The price of ecommerce applications can vary drastically, but that difference isn’t always related to their capabilities. We are therefore highlighting the free nature of WooCommerce as one of the reasons to choose it.

A great solution for businesses and entrepreneurs is WordPress, which does not require expensive support contracts or software licensing fees. As a result, it competes with enterprise ecommerce applications, but since it’s free, anyone can use it. These costs will not be borne by WooCommerce.

2. A key feature of WooCommerce is its modularity

We need to examine WooCommerce’s modular framework in order to understand what it is. In the same way that WordPress offers a rich set of features, WooCommerce is extensible through plugins. The main advantage of using WooCommerce as a commerce platform is that the retailer gets access to hundreds of ecommerce-specific extensions that are built exclusively for WooCommerce in addition to thousands of WordPress plugins and themes.

Modules enable developers to develop extensions which add specific WooCommerce and WordPress functionality in a way that’s not possible with monolithic applications. Every retailer can benefit from WooCommerce when they use the right plugins.

Plugins can provide additional functionality regarding shipping, payments, product handling, and more. Several additional plugins have been developed by WooCommerce developers and are recommended by them when using their store.

3. WooCommerce Is A WordPress Plugin

WooCommerce actually benefits from the integration between WordPress and WooCommerce plugin. Due to its flexibility and functionality, WordPress is incredibly popular. WordPress is used by millions of businesses around the world because it provides the best platform to use for their websites. In addition to being fast, secure, and easy to use, it is also free. You will be able to integrate your existing WordPress theme easily with your WooCommerce theme due to the compatibility between the two.

There are many reasons why WooCommerce is so popular with retailers and their customers, including the fact that it inherits all the benefits and reliability of WordPress and uses them to build a world-class ecommerce platform.

4. Anything can be sold using WooCommerce

Answering the question, “What is WooCommerce?” It’s a method of selling anything on the internet.

The flexibility of WooCommerce is unmatched. There is no limit to what you can sell with a website. With WooCommerce, you can create digital products, sell them via drop shipping or dropship your own products.

As well as physical products, memberships, subscriptions, and appointments, there’s much more to choose from. It’s the go to one stop shop of ecommerce applications, regardless of whether you’re selling a single digital product or a variety of physical items.

5. Developers are active in WooCommerce

The good news is that WooCommerce and WordPress are open source, so retailers have the freedom to make changes and add features to their products, build new extensions, and Open source software, such as WooCommerce and WordPress, gives retailers the freedom to modify or add core features, create new extensions. Open source software, such as WooCommerce and WordPress, gives retailers the freedom to modify or add core features, create new extensions, and customise WooCommerce stores, it won’t be hard to find someone to do the work for you. And further, its widespread use and network of developers makes achieving optimal WooCommerce security much easier.

6. Powerful analytics are included with WooCommerce

The other way to answer the question “How does WooCommerce work?” is to look at analytics. An advantage is that it comes with built-in analytics, which allows you to gain a better understanding of your customers and how they interact with your products.

Using your sales data, for example, will give you a lot of insights into your customers. Even creating customer profiles can help you sell more.

A clear and intuitive interface is provided as part of WooCommerce’s standard set of analytics. The platform also integrates easily with external analytics providers such as Google Analytics ecommerce.

7. Your business grows with WooCommerce

It may be that you are just getting started. It won’t be long before your store grows. In order to grow your ecommerce business, you’ll need a growth strategy.

It is important to consider your business’s future when choosing an ecommerce application. Initially, it may be small, but over time it will grow and you need to choose an application that can handle the demands of a busy store without imposing too many restrictions.

WooCommerce supports stores of all sizes, from tiny to enormous. A few products can be added to the store, and thousands of shoppers can be served a day, or thousands of shoppers can be served a second. You can expand the functionality of your online store as your WooCommerce website grows.

8. Managing content with WooCommerce is a breeze

In terms of content management, WooCommerce is not slow when it comes to dealing with ecommerce applications that are based on the world’s most popular content management system (CMS). I think that’s excellent news, as it can be argued that the key to a high-performing online store is ecommerce content marketing.

In order to effectively market an ecommerce website, to optimise sales and to optimise search engine rankings, content is crucial. The combination of WordPress and WooCommerce is one of the most popular content management options on the web, offering a wide range of features such as blogging, landing pages, email marketing, and product descriptions to name a few. WooCommerce-compatible SEO plugins like Yoast WooCommerce SEO make it easy for retailers to optimise with WordPress and WooCommerce combined, you will find a wide variety of options for managing content, including blogging, landing pages, email marketing, and product descriptions, among many others

9. It’s Fast With WooCommerce

All sizes of online stores can benefit from WordPress and WooCommerce. Performance optimised WooCommerce hosting, you can also speed up your WooCommerce store. In order to build a responsive low-latency ecommerce website, standard web hosting cannot provide the highly optimised PHP, MySQL, server, and network environments required by WooCommerce.

10. Selling Is What WooCommerce Is Made For

In addition to this, WooCommerce also has the advantage of being designed to handle sales. In addition to everything a new ecommerce retailer needs to get started, it includes all the following:

  • Your store can be integrated with over 100 payment gateways.
  • Shipping zones and classes can be configured for multiple WooCommerce shipping methods.
  • Manage your ecommerce store efficiently with an intuitive backend for managing stock, refunds, orders, and emails.
  • Create a custom theme for your WooCommerce store or choose from thousands of configurable and mobile-friendly free and premium themes.
  • New ecommerce retailers will benefit from world-class documentation providing them with guidance.

The main reason for this is that WordPress is an ecommerce platform that is easy to use, fast, and can be set up to meet your business needs.

How does WooCommerce work? WordPress users can use it to grow their ecommerce sites. With WPengine, WooCommerce hosting is fully managed. It is our mission to make sure that you get the website you need so you can start growing your business as soon as possible, based on WordPress, and a professional ecommerce platform for your business. It is also possible for us to provide you with WordPress hosting if that is what you prefer.

Take advantage of our scalable packages to discover why retailers around the world love creating their websites with us – or give it a try for yourself and see what we can do for you.

We offer fully managed WooCommerce hosting plans that are provided and managed by WPengine to start selling your products to your customers as soon as possible.

Tips for a better website

Make use of white space.

A number of clients have complained that their site has too much white space and that this area should be used to advertise more of their services in the future, on more than one occasion. White space, however, is an essential element of good design. In order to make your content more readable, you should leave white space around the text, while at the same time allowing users to focus on the elements surrounding the text.

It is proven that there is a 30% increase in user attention when there is white space around text and titles. White space can not only create the feeling of freshness and openness on your website, but it can also help you communicate that feeling to your users if your brand matches those elements in the design of your website. It is important to keep in mind, however, that white space does take up space, so be aware of that as well.

In the event that you are trying to get a lot of content above the fold (above the first part of the page that is instantly visible without scrolling), it might be detrimental to have too much white space above the fold. You should always find a balance between what is most important at the top and some space for the image and/or text to stand out in order to be able to communicate effectively.

Improve the speed of your website.

Web users often feel frustrated when a page takes too long to load on the web due to the fact that it takes too long to load. Thanks to mobile devices, people are now able to access content all over the world on a variety of different platforms. They expect quick results when they browse the web or watch television on their laptops at Coffee Club while browsing the web.

If they do not receive it, they will most likely bounce if they do not receive it. A slow page load results in a user’s frustration due to the interruption of their experience caused by a slow page load. It is common for users not to be able to wait for a long time.

The bounce rate of your website can increase by 30% if there is a delay of five seconds in loading the page.

What are the next steps you need to take? See what your score is and find out what you need to do to improve. If you want to know how fast your web pages are, Google offers a free service that will let you know that information. You will also notice an improvement in your mobile and desktop load times as a result of Google’s suggestions.

By compressing all your images before loading them on your website, you will be able to speed up the loading process. Due to the size of the image file, it is common for a page to load slowly as a result of the size of the image file.

Make your call-to-actions attractive.

Your customers are already familiar with the visual cues that you use to determine what content is most important to them. With clear calls to action (CTAs) that are clearly marked with action words, your website users will be able to more easily navigate your website.

It is important to consider color psychology when creating buttons for your website. According to a study by Maxymiser, color variations and action messaging on the Laura Ashley website boosted click-throughs to the checkout area by 11% as a result of color variations. A different color evokes a different message depending on the context in which it is used. You should choose your colors wisely depending on the message you want your users to take away from your design (trust, experience, intelligence, etc.).

Additionally, you should pay attention to the words that are used on your buttons, as well. If you want to entice the user to act, you should include a verb or action word in your message. In order to choose the right words or psychological triggers to use in communication, emotional identification is crucial. There will be no action taken if there is no emotional connection between the parties. Thus, it is imperative that you use words that are bold, action-oriented, and timely in your communication.

Differentiate hyperlinks.

When you add a link to a page, you are telling the user that the link is what you want them to click on. In order to identify links, it is important to use visual cues. Text that is different colors and that is underlined catches the attention of the reader and lets them know that the link needs to be clicked.

As far as hyperlink differentiation is concerned, there is no need to reinvent the wheel when it comes to it. There is nothing better than sticking to convention when it comes to this kind of thing. The most simple way to test the effectiveness of your links is to blur the design and remove color from them.

When hyperlinking, it is important to consider the link’s length. When the title of the link is longer, it is easier to identify the link.

With bullet points, segment important information.

In a bullet point format, users can locate all the information they are looking for quickly and easily, including benefits, ways that they can solve their problems, and key features of a product/service. As a result, you will be able to make your propositions more attractive and at the same time, your users will be able to get all the information they need about what you are offering. You are not limited to taking a simple circle as your route when it comes to choosing a route.

Icons are a great way to get creative with your bullets and help the reader understand your message in a more concise way. There are literally hundreds of icons out there that you can use. Do you know why we are doing this? Is it for any particular reason? You are forced to focus on the most important points if you get rid of specifics and terminology.

Images should be used

There is no doubt that the Internet is becoming more intelligent and faster at judging the websites of companies before making a decision whether to browse further or not. In the case that someone is viewing your site for the very first time, they are probably going to pick out a generic stock photo they have already seen somewhere else or one that resembles the non-personal style of stock photography that they have seen elsewhere. Stock photography can lead to a loss of trust, as well as making you appear generic and not unique when you are using it. As a business, you are also affected by these associations on a daily basis.

What can be summarized in a nutshell? Despite the high quality of stock photography, it fails to establish a connection between a brand and its target audience despite its high quality.

With stock photography, you will not be able to convey your brand, services, and products in a manner that is as effective as you would like. It is only a matter of time before you are able to achieve this by using your own images that speak clearly to your potential customers at the same time. You should provide your users with a visual break from the text on your website, by strategically placing images on your website in order to provide them with a visual break from the text, but make sure the images are both relevant and not generic.

Headings should be well-written and well-designed.

It is important to consider your potential customers when creating your headings and content. It is also important to include keywords in your title so that your message is able to reach the right audience.

You can significantly improve your search engine ranking if you choose the right heading for your article and make it stand out from the crowd. There is a general rule that search engines give more weight to headings than to other content. Additionally, headings are a great way to help your users navigate your site, making it easier for them to find the content they’re looking for.

Consistency is key when creating a website.

Keeping everything consistent means making sure that everything is in line with each other. Many factors must be considered, such as font choices, color schemes, button styles, spacing, design elements, illustration styles, and image choices, among others. For the design of your website to be cohesive between pages and on the same page, everything needs to be themed so that it flows seamlessly from one page to the next.

Whenever a user navigates through your website, they should be aware that they are still on your website, so that they can receive a beautiful experience while navigating through it. If you make drastic changes in the design of one page to the next, your users may feel lost and confused.

If I am navigating through a site with inconsistent information, I often ask myself, “Am I in the right place?” It is usually when I do this that I leave. Inconsistent designs, according to users, lower the quality of your products and services, and as a result, they affect sales.

Keep an eye out for 404 errors.

The user will punish you for soft 404 errors (page not found), regardless of the fact that search engines do not punish you severely for these errors. A user expects that clicking on a link or an image will take them to their next destination as soon as they click on it.

It is likely that your users will rethink spending time on your website if they encounter a 404 error page (since they may be able to find a faster result somewhere else). The user’s journey on your website is disrupted significantly when they encounter 404 errors, which are just as frustrating as slow page loading times when it comes to the user’s journey.

Using Google Webmaster tools, you can check to see if there are any 404 errors on your website.

Make your site mobile-friendly and responsive.

We are now able to be mobile thanks to the advancement of technology. Additionally, websites also play an important role in the evolution of this industry. Your website needs to be mobile-friendly and easy to navigate regardless of what type of device your visitors use to access your website.

It has been several months since Google began penalizing websites that are not mobile-friendly. This means that responsiveness is becoming more important as time goes on. This is the most effective way for you to improve the usability of your website. In case you are unsure whether your website is compatible with mobile devices.

Following these tips will help you to make your website more user-friendly without having to spend thousands of dollars on a complete redesign in order to make it more user-friendly. Contact us if you need a good website rebrand or looking for a new website build.

Benefits of WordPress Websites and using SEO

An overview of the benefits of WordPress websites and the use of search engine optimization

The most frequently asked question when developing a new website or revamping an existing one is – which CMS platform should you use when you are developing a new website? Therefore, WordPress tends to be the most prominent answer most of the time as a result. Do you believe there is a reason why website developers are so passionate about WordPress? This is the right place for you if you feel the same way and are looking for a solution to your problem. In this post, we will take a look at 6 benefits of WordPress. It will also be discussed what types of websites you are able to create with WordPress as well as what the features and benefits of WordPress are.

There is a common misconception out there that WordPress is just a blogging platform. This isn’t true.

It should be noted that WordPress was originally designed to be a blogging tool, but has evolved over time into much more. This is a powerful content management system and website builder that has evolved into a powerful tool in the modern age.

The main benefit of WordPress is that it allows you to build various types of websites easily and quickly, regardless of the type of website. Due to this reason, WordPress has been gaining a lot of popularity over the last few years.

WordPress is a free service and there is no charge for it

There is no doubt that one of the biggest benefits of WordPress is the fact that it is free to use. In addition to being free to use, WordPress is also an open source platform. The download, installation, and use of this software are all free of charge. In addition to that, it can be used to create any type of website you want.

Starting a website is as easy as purchasing a domain name and getting a web hosting plan.

There is nothing more basic than the name of your website when it comes to a domain name. A domain name is the text that we type in the address bar of the browser in order to open a particular website such as Hosting refers to the location of all the files that go with your website. Austin Digital is always available to assist you if you need assistance. It is always recommended that you hire a WordPress expert rather than trying to do it yourself.

It is very easy to customize the themes and plugins in WordPress

In addition to its many benefits, WordPress is also equipped with a number of features. Almost all people who use WordPress for their website design are new to the concept of WordPress website design. Additionally, they do not have any previous experience in the development or design of websites or WordPress websites.

There are thousands of free website templates (themes) available on WordPress for those who are not tech-savvy and are not familiar with creating websites themselves. It is no secret that WordPress themes are available for just about every type of website out there (whether it is a blog, a corporate website, or an e-commerce site).

The majority of WordPress themes enable people to change the colors, upload logos, alter backgrounds, design stunning sliders, and perfectly customize them without having to touch a single line of code. Additionally, you can also use plugins to add custom functionality to your website in order to make it more user-friendly. There are a variety of plugins that can be used to deploy special elements on your website, such as analytics, contact forms, and membership areas.

Similar to WordPress themes, plugins can be downloaded for free as well as for a fee. It is possible to extend the functionality of your WordPress website with plugins, as well as renovate it into a completely new look and feel with plugins for WordPress.

It is no secret that WordPress and SEO go hand in hand

The third and most important benefit of WordPress is “SEO”. When building a WordPress website, high-quality standard compliance code is used to ensure that semantic markup is created as a result of high-quality standard compliance code. There are other search engines and Google that favor WordPress websites from a non-technical standpoint.

The reason for this is that search engines tend to rank WordPress sites better because of this. It is a good choice to go with WordPress both in terms of design and coding. You can also support your SEO efforts by utilizing various plugins that are available on the internet.

There Is An Easier Way To Manage WordPress

In addition to its ease of use, WordPress also offers a number of other benefits. WordPress provides users with easy access to their plugins and themes via the dashboard, making it easy for them to manage updates directly from the dashboard.

It is also possible to update your WordPress site by clicking a button that appears as soon as a new version of WordPress is available to download. In order to protect your data from hacking or accidental loss, you can make use of the WordPress backup plugin to generate backups automatically and store them on a separate system. Furthermore, you have the option to use a mobile application to manage your WordPress site in addition to managing it from your phone.

Here are five reasons why you can use WordPress with confidence

The fifth WordPress benefit that we will be offering is “WordPress Security”. There is no doubt that WordPress is a trustworthy partner when it comes to securing your website and your data. In the opinion of the experts, it is a very safe and secure platform for developing a website. Despite this, nobody knows how things can go awry on the internet, no matter how cautious they are.

There are a number of steps you can take in order to make your website more secure.

The WordPress platform makes it easy to manage different types of media on your website

In my opinion, the sixth benefit of having a WordPress website is the “Media Uploader”. Using WordPress isn’t just limited to writing text. There are many other ways to use it as well. By using the media uploader that is built into the program, you will be able to manage photos, videos, and audio files.

If you type the URL of a YouTube video, Instagram photo, Tweet, or Soundcloud audio file into the WordPress post editor, you will be able to embed that video, photo, or audio file. What are some of the ways in which WordPress can be used to create a website? Besides the ability to create simple websites, WordPress is also capable of creating full-fledged e-commerce websites as well.

WordPress – How Does It Work?

It is common knowledge that the WordPress CMS can be divided into three parts, as we all know.

  • By using the post editor, you can easily create posts and pages

  • Addons and plugins: Plugins enhance the functionality of WordPress. Plugin store is the best place to find any feature you want to add to your WordPress website. It only requires installation and activation.

WordPress is a good choice for who? Is It Right For You?

WordPress has the advantage of being able to be customized according to your needs, which is the benefit of having a WordPress website. If you are not a technical person, you can make it simple, if you are familiar with the WordPress features, you can make it more customized if you are a technical person.

If you are not sure whether WordPress is right for your business, you can use the following checklist to help you decide:

  • WordPress can be used if you want a quick and easy-to-use website for your business but have a limited budget.

  • The basics of creating a website using WordPress can be learned by watching some Youtube tutorial videos if you are not familiar with coding.

  • WordPress is a great choice if you don’t want to spend money maintaining your website on a daily basis. Our web hosting services have built in plugin upgrades

WordPress Can Be Used To Create Various Types Of Websites

WordPress can be used for a variety of purposes, including:

  • Create a blog website

  • Design a website for your business

  • Open an e-commerce site

  • Create a website for memberships

  • Online course sales

Feel free to let me know what you think about this article by liking it or leaving a comment below. Contact Austin Digital today to learn more about how we can help you

Whether you are looking for Web Design Company in Auckland, Tauranga or Hamilton, Austin Digital is your one-stop-shop for all your website-related needs, whether you are based in Auckland, Tauranga or Hamilton. Take a look at our website development packages today to learn more!

Is it important to constantly redesign your website and keep it up to date?

Wouldn’t it be great if your website was a little more fresh? It might be time to redesign the website. There is a great deal of benefit to be gained from changing the look and feel of your website. It would be impossible for a storefront to remain static for years on end without a change in the design, and the same can be said for a website. It is becoming increasingly critical to redesign a website in the ever-evolving world we live in today. There are some major benefits to regularly checking your website for the possibility of a redesign, which we will cover later in this post.

1. Mobile optimisation of your website

Recently, smartphone optimization has been added to Google’s ranking factors as one of the requirements for achieving the top position on search engine results pages. If your website has not already been made mobile-friendly, it should do so as soon as possible. Because the size of phone screens is constantly changing, your content will appear differently on different devices. On a mobile device, the size of the screen is automatically adjusted when the site is viewed on that device. It is imperative that you update your website on a regular basis so that you can provide your customers with the most current dimensions when they browse your website. The majority of CMS platforms support mobile responsive design as part of their functionality. As a result, an SEO expert might still be required to help you with SEO technicalities. You should at least use a free tool like Google’s Mobile-Friendly Test to see how your website looks on different types of mobile devices in order to test how responsive it is.

2. Links that are broken

Broken links are a source of frustration for readers. Whenever you include a link in your post that leads to a new website, your readers will end up reaching a dead end. Instead of redirecting readers to your valuable content, they are redirected to an error page or the wrong website rather than what you intended. You can only verify this manually by auditing the links on your website. It is important that you change any links that are dead or locate another source to replace them. Your most recent content can also be linked to your most popular posts in order to improve the navigation of your site for your readers. The first step in getting started on this journey is to hire an SEO company that specializes in linking and hyperlinking.

3. Content of the highest quality

In terms of content, there are two types: time sensitive content and evergreen content. Content that is time-sensitive is relevant at the time that it is written; however, as time goes on, it will expire, change, or become irrelevant. The fact that a website is irrelevant shows that it is an unreliable source of information. A reader will assume that you do not know what you are talking about if you are not up-to-date with your information when they read your article.

Each time your readers read one of these pieces, they receive value from it. Since these pieces do not have an expiration date, they will remain relevant for a long time to come. The bounce rate of your website can be improved by writing posts that are both time-sensitive and evergreen at the same time. It will be the job of web design companies to identify the right positioning for evergreen and time-sensitive content. There will be an improvement in your website’s responsiveness, response time, and engagement as a result.

4. Interruptions caused by speed

Depending on the amount of content you have on your website, you may find that the performance of your website is declining over time. After a recent speed update, Google has relegated the slowest websites to the bottom of its search results after placing them at the bottom of the list. When speed is everything, you have a very short window of time to get the attention of your users.

5. Insights from customers

By interacting with your customers and asking for their feedback, you will be able to improve your relationship with them. Ask them for their opinion about the redesign plans that you have in mind. Based on the feedback you receive from them, you should revise your design. Unlike other major retailers, Amazon and Apple rarely update their websites completely on a regular basis. Rather than implementing new features on a whim, they implement user-requested features in order to improve the user experience. With the help of digital marketing companies, you are able to better understand your customers by gathering, segmenting, and analyzing data gathered over time.

6. Interface (UX)

It is important to provide customers with the ability to control their experience as much as possible. In order to assist you in this regard, Austin Digital are able to provide a premium redesign service for your website. In order to increase viewer confidence, it is important that tools are clear and reduce the possibility of user error. Until the user has filled out all the fields on a form, the buttons on the form will remain transparent until the entire form has been filled out. The parts of your site you are not happy with may need to be changed if your users are not happy with it. In order to make things more forgiving, you can add an option for undo or redo as well as a back button. The user will be able to navigate through the website with greater ease, and be more confident about completing tasks that require a call-to-action (CTA).

When visitors see loading graphics, progress reports, visual workflows, and immediate feedback as they browse a site, they are more likely to keep browsing. If a user completes an action, it is imperative to provide them with immediate feedback in order to point them in the right direction and to motivate them to continue in that direction. Don’t assume that everyone who visits your website will be an expert, because they may not be. With tutorials and instructions for novices, you can make it easy for users to navigate your website regardless of their skill level. As a general rule, users are generally expected to see interface elements close to the action they are trying to perform, or close to the information they are trying to edit, whenever they are performing an action or editing data.

7. Make Your Website Less Vulnerable to Hacks

It is imperative that you keep your security software updated in order to ensure the safety of your customers’ information. When your customers enter their personal information on your website, you, as the site owner, are responsible for ensuring that the information is kept safe and secure. If you lose your audience’s trust and security once, you will almost certainly never be able to regain their trust and security again. By hacking into your database, you can ruin the sense of security in your database in a matter of seconds. Check for the latest security updates for your site and ensure that they are applied to your site to ensure its security. Another way is ensuring your website is on a stable and protected host. We use WPEngine for fast reliable hosting servicing.

A hyperlink, a web development language, a user interface, or speed all have the same goal. Keeping your audience engaged is the goal. Keeping your website up-to-date and auditing it can vastly improve the user experience, build more trust, and increase security. Your website’s redesign can have a huge impact on its future, making it a powerful tool for improving your site.