Fear is contagious. So is hope

The beauty and simplicity of the above quote struck me while reading an article by Mark Schaefer. I consider it an apt guide for crisis management of the times we live in. It occurred to me that as we face the global predicament created by COVID-19, we as leaders have...

A 4-step marketing process to score a home run

It happens in the movies. A hard-working guy slogs through the days failing to win customers. A chance meeting turns into the moment that becomes his breakthrough, and customers begin to multiply, turning him into a success. This may only happen for a very few of us –...

6 narrative strategies for business leaders.

If you lead your staff using proven narrative strategies, you’ll get results. Microsoft does it. Nike does it. Saatchi & Saatchi and the World Bank do it. Proctor & Gamble has hired movie directors to teach their executives how to do it. Motorola, NASA, 3M,...

What do Trump, Oprah and Steve Jobs have in common?

They each illustrate the power of an effective narrative. We may not like the narrative, but there’s no doubt that each rose to be incredibly influential – in part due to their skill in delivering a good brand story. So, what can we learn from their methods? First,...

What’s in your sacred bundle?

A two-foot long grizzly bear’s paw, a red flannel and an old twist of tobacco. These are a few of the items kept at the American Museum of Natural History in a sacred bundle that belonged to a Native American tribe. Sacred bundles were guarded as precious items and...

The terroir of branding.

In early November, Marlborough winemakers raised a glass to celebrate the trademarking of the Appellation Marlborough Wine (AMW) certificate in international markets. The AMW label ensures global consumers that 100% of the Sauvignon Blanc in that wine was grown in the...

The Law of Scarcity and the rebranding of the potato.

Here’s a tale from the 1700’s that beautifully demonstrates the Law of Scarcity. Old Frederick the Great ruled the Kingdom of Prussia for 46 years.  The the self-declared King of Prussia (nicknamed Old Fritz) had many military victories, was a gifted musician (he...

Powerful story beginnings that captivate.

Powerful beginnings are the thrust of any good story. I love spending a night out at the movies. The smell of the popcorn, the excitement in the atmosphere. The hush of anticipation when the lights go down. The opening lines, a powerful beginnings that take you on a...

Visual storytelling

My favourite thing on Facebook – and probably the entire worldwide web if I’m completely honest – is a group that is all pictures. But every one of those pictures tells a story – neigh, it MAKES a story. The group is called “As Seen Through Horses’ Ears” (now you can...

Are you telling overdog or underdog stories?

I attended a function recently and was introduced to a guy I hadn’t met before. He asked me what I did, and then cut me short and proceeded to spend 20 minutes telling me all about his wonderful life. How well his business was doing, his six-figure income that was...

A Tauriko digital design agency specialising in the design & development of WordPress websites

At Austin Digital Tauriko a specialist WordPress design agency that provides businesses with tailored, high quality WordPress websites.

Design Agency

We offer a full range of services from digital strategy to WordPress design, ecommerce, mobile apps, Google PPC, SEO, & MailChimp marketing.

SEO Marketing

We offer a full range of services from digital strategy to WordPress design, ecommerce, mobile apps, Google PPC, SEO, & MailChimp marketing.

Responsive Design

We design responsive WordPress websites that display beautifully on all devices from smart phones to tablets and desktop computers.

We’ve been in business for over 20 years for a reason, we are commited to your success.

As a WordPress design specialist in Tauriko we know how to build effective WordPress websites that will help you generate more leads, get new clients onboard and grow your business. We work with clients of all sizes from big businesses through to start ups with small budgets. What sets us apart is our high standard of work. Our expertise with the WordPress platform is reflected in every letter of code we produce and every interaction with our clients.

Stand out, Stay ahead &
tell your story.

If you need to build a new WordPress site or refresh an
existing one, an investment in working with WordPress
Tauranga specialists will be well worth it in the long run.

We can help you stand out, stay ahead of the competition

and tell your business story in an engaging way on the most

popular website design platform in the world.

Web design that talks to your target market.

We don’t do cookie cutter websites. We custom design your WordPress website to reflect your unique brand and identity. If you’re launching a business and don’t already have a brand established we can also help you get started by designing a new logo for you.

We’re also happy to give your existing logo a “spruce up”. Choosing the right colour palette for your new WordPress Design Tauranga is one of the key elements to creating a visually appealing website. Colour speaks to your visitors (at a subliminal level) beyond what words can say. Great colour sets a tone, and creates expectations.

We try to use a limited colour palette which is generally based around your logo and brand. We use these consistently throughout your site and supplement them with accent colours to draw attention to a special offer, or a button you’d like visitors to click.

WordPress Design Tauriko

Font and image choice is also a critical part of the WordPress design process. We carefully choose fonts that reflect your brand’s personality, and we try to tell your story visually through engaging images that connect with browsers. We believe WordPress websites should be highly visual, simple, uncluttered and easy to read. WordPress uses a themed approach to design and layout. This means that no matter how many pages you add to your site, the theme set up assures your “look and feel” will be consistent throughout so that your visitors stay focused on your message rather than being distracted by multiple layouts.