Fear is contagious. So is hope

The beauty and simplicity of the above quote struck me while reading an article by Mark Schaefer. I consider it an apt guide for crisis management of the times we live in. It occurred to me that as we face the global predicament created by COVID-19, we as leaders have...

A 4-step marketing process to score a home run

It happens in the movies. A hard-working guy slogs through the days failing to win customers. A chance meeting turns into the moment that becomes his breakthrough, and customers begin to multiply, turning him into a success. This may only happen for a very few of us –...

6 narrative strategies for business leaders.

If you lead your staff using proven narrative strategies, you’ll get results. Microsoft does it. Nike does it. Saatchi & Saatchi and the World Bank do it. Proctor & Gamble has hired movie directors to teach their executives how to do it. Motorola, NASA, 3M,...

What do Trump, Oprah and Steve Jobs have in common?

They each illustrate the power of an effective narrative. We may not like the narrative, but there’s no doubt that each rose to be incredibly influential – in part due to their skill in delivering a good brand story. So, what can we learn from their methods? First,...

What’s in your sacred bundle?

A two-foot long grizzly bear’s paw, a red flannel and an old twist of tobacco. These are a few of the items kept at the American Museum of Natural History in a sacred bundle that belonged to a Native American tribe. Sacred bundles were guarded as precious items and...

The terroir of branding.

In early November, Marlborough winemakers raised a glass to celebrate the trademarking of the Appellation Marlborough Wine (AMW) certificate in international markets. The AMW label ensures global consumers that 100% of the Sauvignon Blanc in that wine was grown in the...

The Law of Scarcity and the rebranding of the potato.

Here’s a tale from the 1700’s that beautifully demonstrates the Law of Scarcity. Old Frederick the Great ruled the Kingdom of Prussia for 46 years.  The the self-declared King of Prussia (nicknamed Old Fritz) had many military victories, was a gifted musician (he...

Powerful story beginnings that captivate.

Powerful beginnings are the thrust of any good story. I love spending a night out at the movies. The smell of the popcorn, the excitement in the atmosphere. The hush of anticipation when the lights go down. The opening lines, a powerful beginnings that take you on a...

Visual storytelling

My favourite thing on Facebook – and probably the entire worldwide web if I’m completely honest – is a group that is all pictures. But every one of those pictures tells a story – neigh, it MAKES a story. The group is called “As Seen Through Horses’ Ears” (now you can...

Are you telling overdog or underdog stories?

I attended a function recently and was introduced to a guy I hadn’t met before. He asked me what I did, and then cut me short and proceeded to spend 20 minutes telling me all about his wonderful life. How well his business was doing, his six-figure income that was...

Tauriko

 B2B Digital Design Agency 

At Austin Digital we are a  Tauriko Digital Agency we help customers think of you first. Digital solutions that build real relationships.

Why, How, What

When you work with us, you get access to people who genuinely care. We listen, we learn and we make sure that everything we offer can fit with the needs and wants of your clients .

Waikato B2B digital marketing allows you to start making sure that you can form a specific bond with everyone that you message targets, finding a means of keeping them interested and engaged in what you have to say and offer. This is very important, as it ensures that you can build that vital, authentic relationships

01.  B2B starts with “Why?”

When it comes to B2B digital marketing agency Waikato, it’s vital that companies work with people who can translate your message. One of the most challenging parts of B2B digital marketing is getting that relationship right. Doing the same old advertising with little or no results. We know what it takes to get a business to stop seeing you as a pest.

What makes working with our B2B digital marketing Waikato agency team practical?

We pride ourselves on the ability to create a relationships that flourish in the long-term. This also helps to show that your business is going to offer assistance and wait to provide it. Many B2B digital marketing agency’s campaigns try and push a “buy now!” approach – we look to cultivate a relationship that shows you are here to help regardless of the time.

Providing a message that fits the kind of things that they like to hear about their own business. This means that by having a more targeted message that looks to build a relationship as well as sales, that you give them a reason to believe in your business and your ability to research.

Overall, we make sure that as a B2B digital marketing agency your campaign will have enough work being put in on the back-end. The attention to detail in any marketing campaign is vital, so let us help you be as detailed as you can be! 

02. How

When you work with us, we make sure that you can put into place the building blocks and foundations of lasting success. This means that, when working with us, you have a better chance of:

Creating a mentality that shows the businesses that you contact that you actually care, that you can be of assistance to them, and that you have the means to improve their own business.

Ensuring that you have a business plan that can be trusted. When offering more tailored approaches to people in a B2B digital marketing campaign, it shows that you done some groundwork beforehand. That is vital.

03. What makes working with our B2B digital marketing team Waikato practical and cost effective.

We know what it takes to get a business to stop seeing you as a pest, forming relationships with your clients as time goes on. By doing this, we form our own relationship with you that ensures you are working with someone who truly “gets” your business. We understand and appreciate the time and effort that it takes for you to start making headway with other businesses, both locally and afar.

This means that when you work with us, you are working with someone who understands the vitality of building relationships. We aren’t here to offer a one-off service: we are here to offer something exceptional, something that goes the extra mile in capturing that best of what any Waikato B2B digital agencies should be about.

As a Waikato B2B digital marketing agency we can work with you to find the depth and detail that makes you stand out from the other businesses marketing around in the same industry With our help, it’s never been easier to show yourself as a business that listen, learns and cares!

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