We’ve all visited websites that are dull and ineffective. Web design like this isn’t just bad; it’s bad for business! Having a poorly-designed website can keep you from connecting with your target audience. It can also make your company or organization appear incompetent and unimaginative. Fortunately, there are some easy ways of crafting a website that will attract viewers and promote a more positive image. Here are four simple tips for creating a better website for your business.